Gillett, WI (September 22, 2025) – A tragic two-vehicle crash in Oconto County on Saturday morning resulted in the death of one driver and injuries to both a toddler and another adult. The collision occurred at approximately 10:26 a.m. on STH 22 near the intersection with Old 22 Rd/CTH P in the Town of Gillett.
Responding deputies arrived to find a gray Volkswagen SUV in the west ditch, heavily damaged, and a Chevrolet pickup truck, which had been towing a trailer, resting in the southbound lane with significant front-end damage. According to a preliminary investigation, the pickup—driven by a 22-year-old man from Sobieski—was traveling south on STH 22 when it was struck head-on by the SUV, which crossed the centerline while heading north.
Tragically, the 24-year-old driver of the SUV, a man from Gillett, was pronounced dead at the scene. A two-year-old child who was riding in the SUV was injured and transported to a hospital in Green Bay for treatment. The driver of the pickup also sustained injuries and was taken to a Green Bay medical facility.
Shortly after the collision, the pickup truck caught fire. Other motorists passing by were able to extinguish the flames and help remove the driver from the vehicle before emergency personnel arrived. The extent of the injuries to both survivors has not been disclosed.
A comprehensive investigation is underway, led by the Oconto County Sheriff’s Office with support from the Brown County Medical Examiner’s Office. Numerous agencies provided assistance at the scene, including multiple ambulance services, fire departments, and EMS units from surrounding counties.
Fatal Car Accidents in Wisconsin
The devastating crash in Gillett this weekend underscores the tragic consequences that can arise from crossing the centerline, even momentarily. This portion of STH 22 is a rural stretch with limited barriers between lanes of oncoming traffic, which can elevate the risk of head-on collisions—one of the most fatal types of crashes in the state.
In this case, the impact involved not only high speeds but also a passenger vehicle striking a truck towing a trailer, further increasing the crash force. The loss of the 24-year-old driver and the involvement of a young child are heartbreaking reminders of how quickly lives can change on Wisconsin roadways. Head-on crashes, while less frequent than other types, account for a disproportionate number of traffic fatalities, especially in rural counties like Oconto.
The quick thinking and bravery of bystanders who helped extinguish the fire and assist the injured driver demonstrate the vital role community members can play in the moments before professional help arrives. However, even with these efforts, the incident highlights the importance of improving roadway safety and awareness on two-lane rural highways.
Local transportation officials may consider a review of safety conditions at the intersection of STH 22 and Old 22 Rd/CTH P, looking at options such as clearer signage, rumble strips, or added centerline buffers to prevent similar tragedies in the future.
For the families involved, the emotional, medical, and legal aftermath of a fatal crash can be overwhelming. Seeking help during this difficult time is essential to begin healing and ensure proper support.
If you or a loved one has been impacted by a fatal or serious injury crash, Local Accident Reports can connect you with the resources and guidance needed to navigate the aftermath. From understanding your rights to finding experienced support, we’re here to help you move forward. Contact Local Accident Reports today for trusted and compassionate assistance.