Rogue River, OR (May 19, 2026) – A drunk driver was seriously hurt after driving the wrong direction on Interstate 5 and striking an oncoming SUV head-on. Ivan Grover Barber Jr., 43, of Grants Pass, faces charges including DUI, third-degree assault, reckless driving, recklessly endangering, felony elusion, and second-degree criminal mischief. He remains in hospital care following the sequence of events.
A deputy attempted to stop a speeding Toyota pickup on Rogue River Highway around 10:39 p.m. Sunday, May 17. The pickup fled east toward Rogue River at high speed. The pursuit was later stopped before city limits due to safety concerns. A police officer deployed spike strips, disabling the vehicle. Barber continued driving and entered Interstate 5 going the wrong direction, traveling northbound in southbound lanes before the head-on wreck with an SUV. Both vehicles were totaled. The other driver was hurt but did not suffer major injuries. Emergency units arrived and took Barber from the damaged vehicles and took him to the hospital.
The inquiry into what led to the wreck remains ongoing. We extend our sincere thoughts to those affected as recovery continues.
What Factors Contribute to Wrong-Way Driving Risks on Highways?
Wrong-way driving on divided highways can create high-risk situations, especially at night or during heavy traffic. Drivers who enter lanes going the opposite direction may not have enough time to avoid oncoming vehicles, which can lead to severe vehicle damage and serious harm. Alcohol impairment is one of the most common contributing factors, as it affects judgment, coordination, and reaction time. Road designs often include signage, reflectors, and barriers to reduce confusion at entry points. Even with these measures, wrong-way entries still occur, particularly near ramps and interchanges. Law enforcement and transportation planners often review roadway patterns to identify where preventive improvements may help reduce these risks. We can reduce risks further through clearer ramp design and consistent driver awareness campaigns.